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About Us


Shelly Brown

Designer & Philanthropist


Shelly Brown

From crafting her own childhood jewelry, to designing and hand-sewing prom and wedding dresses for friends, Shelly's creative talents were honed from an early age. While studying art history, Shelly made the switch to a design degree to focus on her true passion. She developed a deep appreciation for jewelry design, inspiring her to learn the intricacies of the craft as an apprentice under a master jeweler.
 
As a Georgia native, her signature style is rooted in the salt of the earth sensibilities of growing up in the South and years of life on the road. Travel has always been a major source of inspiration for Shelly as she is the daughter of a pilot, and now the wife of a touring musician, Zac Brown of the Zac Brown Band.
 
After having five children in nine years, Shelly launched her namesake American-made lifestyle brand in Fall of 2015. Incorporating a mix of Swarovski crystals, natural gemstones, leather and metals, Shelly's reputation for bohemian luxury was given an early endorsement from national retailers. Each piece is designed with a busy life on-the-go in mind, transitioning seamlessly from day to night, from work to play.

Shelly in her studio Shelly currently designs from her home in Georgia, where she lives with her husband and five children. She works with her manufacture in Rhode Island to produce versatile-luxe, hand-crafted pieces, made to last a lifetime.
Jewelry Supplies Shelly at her inspiration board
Shelly in her studio
Shelly currently designs from her home in Georgia, where she lives with her husband and five children. She works with her manufacture in Rhode Island to produce versatile-luxe, hand-crafted pieces, made to last a lifetime.

The Reason Why: Camp Southern Ground


Shelly Brown and Zac Brown for Camp Southern Ground

Camp Southern Ground has been a passion project of Shelly and Zac's since they met. Well before acquiring the land in 2011, Zac and Shelly have been working towards the goal of providing a camp experience to children with Neurodevelopmental Disorders and typical needs, children from low socioeconomic income areas and those with family members serving in the military.
The mission of Camp Southern Ground is to provide extraordinary experiences for children to recognize and magnify the unique gifts within themselves and others to profoundly impact the world.
Any purchase from Shelly Brown, as well as any Southern Ground Family brands, directly supports the mission of Camp Southern Ground.